Why Custobar Chose ReceiptHero as Their Card-Linking Receipt Partner: 4 Key Benefits
1 janv. 2022
Custobar, a leading customer data platform, recently partnered with ReceiptHero, a card-linking receipt partner, to automate customer identification at the checkout and improve the customer experience for merchants' customers. Tatu, the CEO of Custobar, explained 4 key points why they chose ReceiptHero as a partner.
First and foremost, the ReceiptHero integration has helped Custobar generate new revenues. We have already seen a significant increase in deal flow because of the opportunities to better identify customers in store. Merchants are able to use the data collected by ReceiptHero to create more targeted marketing campaigns, which in turn leads to more sales and revenue for the merchant.
Secondly, ReceiptHero allows us to automate customer identification at the checkout. With ReceiptHero, the payment card becomes the loyalty ID, so the customer only needs to tap their payment card when paying to get identified and subsequently gets rewarded for their loyalty. This process eliminates the need for customers to carry physical loyalty cards, streamlining the checkout process and making it more convenient for customers.
Thirdly, merchants are constantly looking for ways to improve the customer experience. We are all in the customer service business, digital receipts, card-linked loyalty and member card distribution are easy ways to do that. This also allows merchants to engage with their customers by offering personalised deals and promotions based on their purchase history.
Finally, ReceiptHero allows merchants to engage with their customers through the ReceiptHero application. Merchants can either collect new email newsletter subscribers through the ReceiptHero application or they can build a customised loyalty program in their app with rewards, feedback, member card distribution, and other features that will help them connect with their customers.
In summary, Custobar chose ReceiptHero as their card-linking receipt partner for the convenience it provides to customers, the improved customer experience it offers merchants, the increase in revenue generation, and the opportunity to engage with customers through the ReceiptHero application. With this partnership, both companies are revolutionising the way retailers interact with their customers and collect valuable data to drive targeted marketing efforts.
If you're a CDP or loyalty platform looking to boost revenues, improve your product proposition and increase customer stickiness, please get in touch with Markus at email@example.com